Celebrating International Women’s Day and Women’s History Month on Messenger with Refinery29
To celebrate International Women’s Day and Women’s History Month, the Messenger team is elevating the voices of inspirational women and empowering conversation around fearless females everywhere. And at a time when we can’t physically be together, we decided to get creative in how we celebrate women–with expression tools that last all year, not just for one day.
That’s why we’re excited to unveil custom stickers for the month of March and beyond–available both on Messenger and Instagram. The Game-Changing Women sticker pack spotlights women (past and present) who’ve blazed trails in their communities and also celebrates sentiments that inspire us all to ‘up our game’ and empower women in our communities. Curated in partnership with leading women’s media and entertainment company, Refinery29, the Game-Changing Women sticker pack features fearless female activists, artists, and athletes like Marsha P. Johnson, Celia Cruz, Ivy Queen, and Lindsey Vonn who’ve harnessed their passion and purpose to help break barriers and inspire future generations.
Refinery29 is focused on inspiring, entertaining, and empowering their audience with diverse storytelling experiences and points of view, so we couldn’t think of a more perfect partner to lead on the look and feel of the sticker pack. Acclaimed illustrator, Jade Purple Brown, designed the sticker pack with direction from Refinery29 editorial staff. She provides a fun and dynamic look at each of the trailblazing females and game-changing sentiments featured in the pack.
“At Refinery29, we celebrate women and underrepresented voices year-round and are always looking for creative and fresh ways for our audience to engage in these dialogues,” says Simone Oliver, Global Editor-in-Chief of Refinery29. “We’re excited to partner with Messenger to salute game-changing women and ideas, across communities past and present, that have paved the way for all generations to come.”
To access the Game-Changing Women sticker pack on Messenger, you can download it by clicking here or on the smiley face in the text box of any Messenger conversation. On Instagram Stories, you can access the sticker pack by pressing the sticker tool, selecting “GIF” and searching for any of the following keywords: “Game-Changing Women”, “Strong Women”, “Powerful Voices” and “Refinery29”. In Instagram direct messages, you can press the sticker tool and search for the same keywords.
With hundreds of millions of stickers sent on Messenger every day, we hope this new artwork will encourage conversation around March 8th and empower Game-Changing Women all year long!